"After just three weeks of working with Vickie Sullivan, I've already generated double my investment. If you've heard of her and are considering whether to take the plunge, my advice is to do it. My income will more than triple this year because of Vickie's help, and that's a conservative estimate. Vickie is a straight shooter who will show you how to get more bookings for more money. It's that simple."

Noah St. John,
Founder and President
The Success Clinic of America
Author of Permission to Succeed
www.permissiontosucceed.com

"These CDs have helped me jumpstart my speaking career. I booked over $100,000 in my first year (part time) and have many of these tips to thank for it. Vickie makes a one of a kind product (and she's a pretty funny voice in your head too!).

Tim Sanders
Chief Solutions Officer
Yahoo

"Since I began working with Vickie 20 months ago, my fees have tripled. Product sales were up over 500% from techniques she suggested. Vickie is an expert in lazering what you do and the benefits of your program and presenting them in a manner that meeting professionals see potential. I thought I was allergic to marketing until Vickie showed me how to do it "my way" and succeed."

Perry A~
Perry Productions

"Vickie Sullivan really is brilliant. Her exceptional sales savvy and marketing smarts mean that this course provides more practical, hands-on advice than any of the many books I've read. I've been a successful speaker for 5 years, yet I'm amazed how every single session with Vickie delivers point after point of incredibly valuable information. And it's not 'just' information in general--she literally tells you exactly what to say and how to say it (a God-send for those of us who need 'show me' to get it!) Here's the point: If you're a speaker trying to grow your business, Vickie Sullivan's program is a sure way to turbo-charge your success."

Martha Barletta, President
The TrendSight Group

What do Sharon Osborne, Oprah star Iyanla Vanzant, Wayne Brady and many "established" experts who speak all have in common?

Sure, they are television stars -- and household names to many people.

They each have a strong media campaign, designed to build their credibility in their marketplace.

And they each have a television show that was canceled. Why?

Because every one of them made a fatal mistake: they assumed that their visibility was enough to to turn everything they touch into gold. The reality is they misused their momentum and didn't leverage their expertise. They didn't build a profitable platform that would turn their credibility into high-fee speaking engagements, consulting and coaching assignments, lucrative sponsorship deals and more. In short, an empire.

And why is this important to you? Because this is the same mistake too many professional speakers make.

The Secret to Avoiding this Tragedy...
Hello...I'm Vickie Sullivan of Sullivan Speaker Services Inc. in Tempe, Arizona. Since 1987, I have generated tens of millions of dollars in revenue for my clients - visionary people who have something to say in the world. The income I've produced for clients comes from a variety of sources: big speaking fees, book advances (several of my first-time authors have gotten six-figure advances for their books), product sales, consulting and coaching fees...the money just seems to come from everywhere.

How did my clients and I pull this off? By building a platform that leveraged their expertise into an empire. By making sure that that platform differentiated their expertise with topics and content that would sell IMMEDIATELY. By making sure that the RIGHT revenue streams were chosen based on market intelligence. And by creating a systematic approach to generate hidden opportunities and leverage those opportunities so that BOTH the speaker and the audience get the maximum value.

Build Your Most Profitable Platform NOW!
Are you read to establish your own profitable platform? Do you want a step-by-step approach to create that platform to springboard all sorts of revenue streams? In 1996, I created a tool to help you create that platform. That was Springboard Marketing. It has helped hundreds of speakers take their careers to the next level.

But now it's time to take it up a notch! Springboard Marketing: Leveraging Your Expertise into an Empire is the newly updated course of the ever-popular approach I developed in 1996. My systems have generated millions for my clients...and now you can get the latest step-by-step processes and strategies in these action-packed CDs...

Springboard Marketing 2nd Edition:
Leveraging Your Expertise Into An Empire

Here's just a sample of what you get with each CD:

CD #1: Springboard Overview
What makes Springboard Marketing different than other efforts? Why is building a platform so important? On this first CD, not only do you get the big picture of the system and why it works, but you also get Vickie's secrets to executing her advice and processes. This session blends big-picture with specific tactics to get the most out of your expertise. You'll learn:

• The three basic elements of Springboard Marketing
• What public speaking brings to the system
• Benefits of Springboard Marketing vs traditional marketing
• How to create a built-in audience

CD #2: Springboard Strategy: Finding your most profitable path
The first step to building your most profitable platform is answering one important critical question: where is your most profitable path? The biggest secret in the empire-building business is that there is no one formula that fits everyone -- different strategies work in different circumstances. This CD will help you navigate the maze of options and make the right strategic decisions, the first time. You will learn:

• Pros and cons to common strategic paths
• Common mistakes experts make in choosing their path
• What two things every profitable strategy has
• A six-step process for finding and starting your most profitable path

CD #3: Building the Springboard:
Developing revenue streams that leverage your expertise
After you determine the game plan, the next step is to identify your best revenue streams. Again, different markets want different formats, so save yourself time and money in development by attending this in-depth session. A blend of high-level strategy and practical steps, you will learn:

• Common revenue streams and when they work (and when they don't)
• Three disastrous (but frequent) mistakes in choosing the best revenue streams
• Two benchmarks to measure the effectiveness of any revenue stream in any market
• A step-by-step process to developing your top ten revenue streams

CD #4: Developing Topics and Content
The material on this CD was taken from a live speech given to professional speakers who want to use their topics and content to build an empire. We also discuss high-fee speaking in this program. You will learn:

• How topics turn expertise into empires
• The ingredients of a "hot" topic
• A step-by-step process for developing a topic
• How to develop content that generates revenue

CD #5: Springboard Storytelling:
Developing a Signature Style for Your Expertise
One of the biggest momentum builders is the "voice" - that signature style that is all your own. This is Oprah's and Dr. Phil's secret weapon...that style of being that the marketplace grows to love. This will be the style in every speech you give, every book you write, every interaction with the marketplace. This CD covers the secrets to developing your style with Marcia Reynolds, noted speaking coach and the secret weapon of many top executives and personalities. You will learn:

• The difference between presentation skills and developing a signature style
• A three-step system for uncovering your natural style
• Three common mistakes to avoid in developing your style
• Three elements of a "great" signature style

CD #6: Marketing Tools that Springboard Your Expertise
Ready...set...market!! This CD is VERY specific on common marketing tools many experts use to market their business. We'll leave the technology logistics to the experts and will focus on format and copy that will position your expertise to thought-leader status. You will learn:

• Common websites and in what markets they work the best
• Different kinds of copy, and what works where
• Latest thinking on other kinds of marketing tools -- brochures, videos, and other collateral material
• A step-by-step approach for finding and working with other vendors

CD #7: Finding and Leveraging the Springboard Opportunities
All of your hard work has paid off...the opportunities are pouring in! Now what? This CD will help you choose the BEST opportunities that will build your empire quickly. Stop wasting time on dead-ends and choose your next move wisely. A process-driven session, you will learn:

• Why the best opportunities are hidden (and why they will stay that way)
• Three avenues where all hidden opportunities reside (and a process to access each avenue!)
• Two common approaches to leverage (and why neither of them work)
• A step-by-step process to leverage any opportunity at any time (in less than 30 minutes!)

CD #8: Manual & Resource Guide
This CD contains a 139-page manual with handout materials, checklists, special reports, exercises, and frequently asked questions for each topic covered in this program! Over 20 tools and processes that will create a platform for your expertise the marketplace will value (and pay a premium for.)

Why Am I Doing This?
For seventeen years, I have watched smart, talented experts like you get nailed in the professional speakers' circuit. Why? Not because they had nothing to say...again, these folks are very bright. Not because the marketplace didn't need what they had to offer...they had real solutions, too. It's because of one reason and one reason only: the expert didn't have their most profitable platform that could springboard them to take advantage of their momentum.

This series will make this information available to EVERYONE who wants to turn their expertise into an empire. No more excuses about my lack of availability (no, I am not going to apologize for being booked months in advance), nor my high fees (when you get the results I get, then feel free to charge up to $35,000 for a typical "build your platform" project.) You will get ALL the processes I use on my clients..

Here's the Deal...
Your investment for access to this high-end strategy is a measly $387 for all eight CDs. Compared to my consulting and coaching fees, this is a bargain.

ACT NOW -- LIMITED-TIME OFFER!
AT THIS SPECIAL PRICE, WE DON'T EXPECT OUR SUPPLY OF THIS PROGRAM TO LAST FOR LONG!

Warmly,

Ready to Build Your Profitable Platform™?